Copywriting & Editing

 

Blue Pencil Consulting can help you with a variety of copywriting projects, including:

  • marketing materials, including brochures
  • press releases
  • articles for publication in trade and professional journals
  • newsletters (electronic or print) 
  • blogs and e-blasts

Write and publish articles in trade journals and the business media your clients and colleagues read, and you'll build your professional reputation, credibility, and visibility.

Develop snappy press releases and marketing materials to get your business the attention -- and clients -- you want. 

Use social media tools to connect with clients, prospects, and peers.

Let's talk about how to put the power of the written word to work for you -- and take your written communications from polished to published.

Clients include:

Emerson Consulting -- Edit articles by management consultants and other business professionals for publication in trade and professional journals and other media outlets

Net Atlantic, Inc. -- Developing whitepapers on key topics of interest for to current and prospective clients. Wrote and edited copy for product data sheets used by firm's sales force.

Investors Marketing Services -- Edited and wrote copy for marketing brochures on various types of insurance.

Willow the Good Enterprises -- Helped write and edit text for brochure and cover letter promoting corporate improvisation workshops.

Peer Projects -- Worked with owner to develop copy for new brochure promoting speech language therapy and social communication groups services.

Meadowview Construction -- Revised press release announcing Meadowview's 2009 "Best of Boston" award.

The Math Studio, Inc. -- Working with owner to edit and develop articles for publication; in progress.

Organization Plus -- Worked with owner to develop ghostwritten article for publication in Women's Business Boston (April 2007). Developed and distributed press releases promoting company's 25th anniversary.

Wolf, Greenfield & Sacks, PC -- Write concise executive summaries of firm's seminars on intellectual property and patent law by distilling information from transcripts and interviews with principals.

Contributing Writer, The Complete Idiot's Guide to Business Letters and Memos (2nd edition) -- Wrote seven chapters' worth of sample letters and memos for CD-ROM that accompanies the book.

Summa, Inc. -- Edited technical user's manual, standardizing the English usage before manual translated into seven other languages.

Fidelity Investments -- Wrote copy for three brochures that combined marketing information with investor education on stock option plans and employee stock purchase plans.

MetroRetro.com -- Wrote copy for press kit used for this gift and housewares manufacturer's exhibition at trade show.

Global Change -- Researched and wrote articles for quarterly journal that offered US policymakers economic and scientific information on global climate change.

Homebased Businesswomen's Network -- Volunteer as the Publicity Chair (write and send out all press releases) and Newsletter Editor (edit monthly HBN newsletter).